Affordable advertising
for the Edinburgh Fringe.

Are you promoting a show at the Edinburgh Fringe? Or do you run a business of interest to Fringe-goers? Then an ad on iFringe could be perfect for you. Scroll down to learn about our innovative mobile app, and to find out about our great-value advertising packages.

iFringe displaying show details

Why advertise on a mobile app?

Lots of people want a slice of your precious marketing budget, but iFringe is a little different. We're not a website, but a mobile app – the only app at the Edinburgh Fringe to combine full listings with varied reviews.

  • Mobiles matter

    More than a third of people looking for shows at the Edinburgh Fringe do it from their smartphones.
    Source: FringeGuru.com website analytics, 1 to 31 August 2014.

  • Apps capture idle moments

    We all play with our phones when we have time to spare: on buses, in bars or standing in queues. It's a great time to grab attention for your ad.

  • Smartphone users love apps

    The average iPhone or Android owner uses more than 25 different apps each month.
    Source: Nielsen, 2014 Cross-Platform Report.

  • iFringe targets audiences

    And when people turn to iFringe, they're looking for a show to see. Tap into that proven interest, and help to bring a new audience your way.

How it works.

Ads on iFringe are big and bold. They appear right at the top of the phone's screen – and because there's only one ad per page, you know you won't be lost in the crowd.

What's more, when you advertise with iFringe, you'll get the benefit of two perfectly-matched marketing strategies.

  • As our users browse iFringe, they'll see your ad on rotation across the whole of the app, building all-important awareness and interest around your show.
  • And on your performance dates, you'll get pride of place on rotation at the top of the daily programme – helping seal the deal at the moment our users are choosing what shows to see.

Tapping the ad brings up your show's individual page in iFringe, where full details (and that all-important box office link) are immediately to hand. Or of course, if you'd prefer, your ad can link directly to your own website instead.

Want to know more?

This year, we've partnered with Fringe stalwarts ThreeWeeks to offer even better value advertising packages. Through ThreeWeeks, you can book a slot on iFringe alone, or take advantage of a fantastic combined deal including iFringe and their ThreeWeeks Daily e-bulletin.

Find out more and book

Want to check on our artwork requirements first? Find them here.